Here you can find a selection of my favorite works

Red Bull Air Race 2006

[column-group][column] Created at Kastner & Partners Creative Executive Direction & Copywriter: R. Prado Art Direction: B.

Repositioning strategy for Javier Montenegro’s cosmetic beauty

[metaslider id=3639] [column-group][column]EN. When clients call me to reposition a brand, I light up. The challenge of creating a world as entertaining as possible around a business, excites me to no avail. Fabricantes de Piropos ("Compliments Manufacturers") used to be called Cosmetic Beauty.

Bicycle: the best way to get around the city

[column-group][column] EN. In big cities: - almost all the pollution is produced by motorized transport - most of the car rides are less than 3 km - 1/3 of all car rides are less than 1 km - 3/4 of the cars entering the city only transport the driver - the average traffic speed is less than 10 km/h Still thinking that car is the best way to get around the city? I don't, therefore we developed this poster, to promote the use of the bicycle as the best way for get around your city. [/column][column] FR.

The freshest delivered sushi in the city

[metaslider id=3674] [column-group][column]Designed at Hormigas Creative Direction: M. Moreno Art Direction: B.

Shark for BMW Z3 roadster ¿Love to drive?

[column-group] [column]CREDITS Created at * S,C,P,F... Creative Executive Direction: T. Segarra Creative Direction: J.

María Vasco launch McDonald’s Salad Plus product range

[column-group] [column]CREDITS: Created at TBWA Creative Executive Direction: A. Vaquero Creative Direction: J.

Is great to be young?

[metaslider id=3653] [column-group] [column]EN: Spanish Creative Club called me to give us the opportunity to design a book collecting all the ideas of each member about the topic: "Is it great to be young?" (regarding the Spanish advertising creativity market) My work consisted on compiling them and designing the book. However, I followed an old habit: wanting to add ideas to everything, so with the theme given, I instantly rejuvenated 15 years.

Club de Creativos Airlines

[metaslider id=3650] [column-group][column]EN: The Spanish Creative Club called us to create the new 2001-2002 Spanish Advertising Annual. I remember that year like many people due to the twin towers attak.

Pop up card invitation for A.M.A’s headquarters

[metaslider id=3691] [column-group] [column]EN. Sometimes we get a phone call from other comms companies wishing to push some specific area of their projects. This time we got a call from Event2All, which was organizing the opening of the new headquarters for A.M.A and needed to send an invitation that would run away from “grey”, only subtly, as there would be official cars and Montecristos.

A very special wedding invitation

[metaslider id=3648] [column-group][column]EN: The Spanish saying goes: "...and they lived happy and ate partridges". So we thought it's a sin to invite in italics and laid paper so we decided to create an invitation that was exciting as the arrival of the bride, romantic as the waltz, unexpected as the greeting of some family member that you don't speak and memorable as the pain of women's feet.

María Lladó punto (com)

[column-group][column]EN: When the commercial name of a business matches her owner ID card name, designing their logo sounds as dull as a picture in the ID card. Good! Mixing up two worlds so different was a cool challenge.

Creation of Adam T-shirt

[column-group][column]Designed at Molaría Creative Direction: B. de Arteaga, M.

Souvenir from Marbella

[metaslider id=3658] [column-group][column]Designed at Molaría Creative Direction: B. de Arteaga, M.

Bubbles for Yorokobu

[column-group][column]Designed at Molaría Creative Direction: B. de Arteaga, M.

Imported from the past for Santa Teresa Rum

Headline: It's necessary to forget the past. Unless you feel so proud that you want to bottle it. Claim: Imported from the past. Headline: In 1796 there were 5 men for every woman.