Spain

Here you can find a selection of works developed for Spanish clients

Diving course for McDonald’s Eurosaver

VOICEOVER: This is what you get by 2€ in a diving course. INSTRUCTOR: The blue thing, is the sea VOICEOVER: And this is what you get by 2€ in McDonald's: a Cheesburger with small potatoes & Coke [column-group][column]CREDITS: Created at TBWA Creative Executive Direction: A. Vaquero Creative Direction: J.

New Areas food packaging: ¿Vamos?

[metaslider id=3858] [column-group][column]EN. Molaría called me to develop side by side one of the two proposals that were submitted to the contest of the new food packaging of Areas, led by the agency Carlitos y Patricia. It's always a big honour and a great pleasure that renowned collegues count with you to make a new project. For those who doesn't know, Areas is the leader company of what is known as Travel Retail, with a strong presence in highways and airports of half of the world.

Tapas T-shirt for La Casa del Abuelo

[column-group][column]Designed at Molaría Creative Direction: B. de Arteaga, M.

Mercedes Lucena logo

Designed at www.borjadearteaga.com Creative Direction & Art Direction: B. de Arteaga Graphic Design: A.

Naiming and logo for a furniture store in Spain

Created at: Molaría Creative Direction: M. Rufilanchas, B.

www.tabernadelchato.com

Designed at www.borjadearteaga.com Graphic Design: B. de Arteaga Photographer: J.

Poster for recruiting Red Bull’s Student Brand Managers

Headline: Learn the only thing they don't teach you at the College: working Created at Kastner & Partners Creative Executive Direction: R. Prado Art Direction: B.

The Danavox commitment logo

Designed at www.borjadearteaga.com Graphic Design: B. de Arteaga Account Holder: M.

Ana Díaz limited edition wine bottle

  AGENCY: Borja de Arteaga CREATIVE DIRECTION: B. de Arteaga ART DIRECTION/ GRAPHIC DESIGN/ LETTERING: A.

La Taberna del Chato

Designed at www.borjadearteaga.com Creative Direction & Art Direction: B. de Arteaga Graphic Design: A.

Logo for Dj José Padilla

Designed at www.borjadearteaga.com Creative Director & Art Director: B. de Arteaga Graphic Design: A.

Another option for Molaría’s logo

Designed at Molaría Creative Direction: M. Rufilanchas, B.

Molaría’s Corporate Identity

[column-group] [column]It's Molaría's corporate identity, the graphic design, advertising and ideas company that my partner M. Rufilanchas and me founded in 2007 (Madrid).

www.fernando-junco.com

Designed at www.borjadearteaga.com Graphic Design: B. de Arteaga Photographer: F.

Mediterránea Maggi: let nothing spoils a good meal

[column-group][column]CREDITS: Created at Cathedral Creative Executive Direction: J. López, P.

Happy Meal Desserts. McDonald’s

Created at TBWA. Creative Executive DIrection: A. Vaquero Creative Direction: J.

Ferrovial Ecologic

[column-group][column] Created at www.borjadearteaga.com Creative Direction & Graphic Design: B. de Arteaga Marketing Executive: N.

Naming & identity for a corporate communications agency

[metaslider id=3693] Created at Molaría Creative Direction: B. de Arteaga, M.

Eyes for the TVE teletext

[column-group][column]CREDITS: Created at Molaría Creative Direction: B. de Arteaga, M.

Identity for Ideon

[metaslider id=3709] [column-group][column]Designed at Molaría Creative Direction: B. de Arteaga, M.

Invitation for the 20th anniversary of Renoir cinemas

[metaslider id=3678] [column-group][column]CREDITS: Created at Molaría Creative Direction: B. de Arteaga, M.

Christmas-wrapping paper for Elephone

[metaslider id=3680] [column-group][column]CREDITS Created at Molaría Creative Direction: B. de Arteaga, M.

Naming & identity for a telecom company

[metaslider id=3695] Created at Molaría Creative Direction B. de Arteaga, M.

Red Bull BMX Freestyle exhibition

Created at Kastner & Partners Creative Executive Direction: R. Prado Art Direction & Image Editing: B.

Cool instinct for Elite

[metaslider id=3671] Created at: Molaría Creative Direction: B. de Arteaga, M.

Marco Latendencci: a peculiar stylist

[column-group][column]Marco Latendencci was a concept derivated from a play on words that means marking the trend and at the same time, in Spanish, sounds like a name from Italy. Therefore, we gave an Italian touch to this name, because for all it's known that Italy is the cradle of fashion design.

Vintage logo & naming for a stylist

PUBLICATIONS: Yorokobu Created at Molaría Creative Direction: B. de Arteaga, M.

www.molaria.es

Designed at Molaría Creative Direction: B. de Arteaga, M.

Logo for Happy Thing

[metaslider id=3720] [column-group][column] Designed at Molaría Creative Direction: B. de Arteaga, M.

Bag Yes/No for Elite

[metaslider id=3700] [column-group][column]Created at Molaría Creative Direction: B. de Arteaga, M.

X bag for Elite

[metaslider id=3701] Created at Molaría Creative Direction: B. de Arteaga, M.

Poster for Red Bull F1 Simulator

[column-group][column] Created at Kastner & Partners Creative Executive Direction: R. Prado Art Direction: B.

Logo for Red Bull F1 Simulator

Created at Kastner & Partners Creative Executive Direction: R. Prado Graphic Design: B.

La Belle Isabelle

[metaslider id=3697] [column-group][column]Created at Molaría Creative Direction: B. de Arteaga, M.

Red Bull Air Race 2006

[column-group][column] Created at Kastner & Partners Creative Executive Direction & Copywriter: R. Prado Art Direction: B.

Repositioning strategy for Javier Montenegro’s cosmetic beauty

[metaslider id=3639] [column-group][column]EN. When clients call me to reposition a brand, I light up. The challenge of creating a world as entertaining as possible around a business, excites me to no avail. Fabricantes de Piropos ("Compliments Manufacturers") used to be called Cosmetic Beauty.

Billboard for McDonald’s at El Prat airport, Barcelona

Created at TBWA Creative Executive Direction: A. Vaquero Creatvive Direction: J.

La Viña del Abuelo product range

AGENCY: Molaría CREATIVE DIRECTION: B. de Arteaga/ M.

Bicycle: the best way to get around the city

[column-group][column] EN. In big cities: - almost all the pollution is produced by motorized transport - most of the car rides are less than 3 km - 1/3 of all car rides are less than 1 km - 3/4 of the cars entering the city only transport the driver - the average traffic speed is less than 10 km/h Still thinking that car is the best way to get around the city? I don't, therefore we developed this poster, to promote the use of the bicycle as the best way for get around your city. [/column][column] FR.

Sales in furniture for CJ2. (Rebajas)

[column-group][column] CREDITS: Created at Kastner & Partners Creative Executive Direction: R. Prado Art Direction: B.

JV by Jorge Vázquez logo

[metaslider id=3723] [column-group][column] Created at Molaría Creative Direction: B. de Arteaga, M.

Logo for the 5th rave party of Fuencarral Market

Designed at Hormigas Art Direction: B. de Arteaga Graphic Design: B.

Poster for Fuencarral’s Market 5th rave party

Designed at Hormigas Creative Direction: M. Moreno Art Direction: B.

BBVA Real State, supporting the environment

[column-group][column]CREDITS: Created at Zapping Creative Executive Direction: U. Frick, U.

The freshest delivered sushi in the city

[metaslider id=3674] [column-group][column]Designed at Hormigas Creative Direction: M. Moreno Art Direction: B.

Shark for BMW Z3 roadster ¿Love to drive?

[column-group] [column]CREDITS Created at * S,C,P,F... Creative Executive Direction: T. Segarra Creative Direction: J.

Launch campaign for BMW C1 in Spain

[metaslider id=3663] [column-group][column]CREDITS Created at * S,C,P,F… Creative Executive Direction: T. Segarra Creative Direction: J.

Z cubed. Restyling of the BMW Z3 Roadster

[column-group][column]CREDITS: Created at *S,C,P,F... Creative Executive Direction: T. Segarra Creative Direction: J.

BMW Golf Cup 1999

Created at *S,C,P,F... Creative Executive Direction: T. Segarra Creative Direction: J.

Radio Coronita FM logo

Created at Kaster & Partners Creative Executive Direction: R. Prado Graphic Design: B.

TBWA’s wallet

[metaslider id=3683] [column-group][column]CREDITS Created at TBWA Creative Executive Direction: A. Vaquero Creative Direction: J.

Localia’s TV self-promotion of a documentary about the coma

[column-group][column]CREDITS: Created at Molaría Creative Direction: B. de Arteaga, M.

Molaría Christmas 2011

[metaslider id=3676] Created at Molaría Creative Direction: B. de Arteaga, M.

María Vasco launch McDonald’s Salad Plus product range

[column-group] [column]CREDITS: Created at TBWA Creative Executive Direction: A. Vaquero Creative Direction: J.

The Night of the Sunflowers pressbook

[metaslider id=3689] [column-group][column]Created at Molaría Creative Direction: B. de Arteaga, M.

Is great to be young?

[metaslider id=3653] [column-group] [column]EN: Spanish Creative Club called me to give us the opportunity to design a book collecting all the ideas of each member about the topic: "Is it great to be young?" (regarding the Spanish advertising creativity market) My work consisted on compiling them and designing the book. However, I followed an old habit: wanting to add ideas to everything, so with the theme given, I instantly rejuvenated 15 years.

María Lladó identity

[metaslider id=3661] [column-group][column] Designed at Molaría Creative Direction: B. de Arteaga, M.

Identity for a lawyers’ firm around an ambigram

[column-group][column]Designed at Molaría Creative Direction: B. de Arteaga, M.

Club de Creativos Airlines

[metaslider id=3650] [column-group][column]EN: The Spanish Creative Club called us to create the new 2001-2002 Spanish Advertising Annual. I remember that year like many people due to the twin towers attak.

Pop up card invitation for A.M.A’s headquarters

[metaslider id=3691] [column-group] [column]EN. Sometimes we get a phone call from other comms companies wishing to push some specific area of their projects. This time we got a call from Event2All, which was organizing the opening of the new headquarters for A.M.A and needed to send an invitation that would run away from “grey”, only subtly, as there would be official cars and Montecristos.

A very special wedding invitation

[metaslider id=3648] [column-group][column]EN: The Spanish saying goes: "...and they lived happy and ate partridges". So we thought it's a sin to invite in italics and laid paper so we decided to create an invitation that was exciting as the arrival of the bride, romantic as the waltz, unexpected as the greeting of some family member that you don't speak and memorable as the pain of women's feet.

Fast forward for BMW M3

Created at * S,C,P,F... Creative Executive Direction: T. Segarra Creative Direction: J.

www.sfplegal.com

Designed at Molaría Creative Direction: B. de Arteaga, M.

María Lladó punto (com)

[column-group][column]EN: When the commercial name of a business matches her owner ID card name, designing their logo sounds as dull as a picture in the ID card. Good! Mixing up two worlds so different was a cool challenge.

Creation of Adam T-shirt

[column-group][column]Designed at Molaría Creative Direction: B. de Arteaga, M.

Poster against Irak war

Art Director: B. de Arteaga Client: Bisonte Year: 2001

Ambigram for El Abuelo wine bottle

Drink 1 to La Casa del Abuelo's 104 birthday. Drink 2 to the tavern in which Warhol devotedly licked his fingers. Drink 3 to the vineyard they own in Toro. In Toro! (Zamora.

Souvenir from Marbella

[metaslider id=3658] [column-group][column]Designed at Molaría Creative Direction: B. de Arteaga, M.

Bubbles for Yorokobu

[column-group][column]Designed at Molaría Creative Direction: B. de Arteaga, M.

Redesign of El Abuelo sweet red wine

AGENCY: Molaría CREATIVE DIRECTION: B. de Arteaga ART DIRECTION: B.

Cover for Yorokobu: ice cream

Click on the image to view the magazine or here to read the article in Yorokobu [column-group][column]CREDITS: Designed at Molaría Creative Direction: B. de Arteaga, M.

Poster against racism

Created at Cathedral Art Direction: B. de Arteaga Client: SOS Racisme

Somalia’s water

[column-group][column]Created at Cathedral Creative Executive Direction: J. López, P.

Sales for U de Adolfo Domínguez

HL. Skilled vs Clamsy fighting for the last season belt.

www.ingdirect.com: for those who prefer to work from the web

Agency: *S,C,P,F... Creative Executive Direction: T. Segarra Creative Direction: J.

Fingerprint for Canal Satélite Digital

[column-group][column]CREDITS: Created at Publicis Casadevall Pedreño & PRG. General Creative Direction: J. M.

Imported from the past for Santa Teresa Rum

Headline: It's necessary to forget the past. Unless you feel so proud that you want to bottle it. Claim: Imported from the past. Headline: In 1796 there were 5 men for every woman.

Reuters Market Monitor

[column-group][column]It´s a demostrated fact that in communication, when a message is told to someone and then, the message receiver tells to other and so on, the message changes a lot. So try to imagine what happened with the message after 5 times.

New digital development. Incredibly real photos

Created at Cathedral Creative Executive Direction: J. M.

What will be?: gift wrap

[metaslider id=3704] [column-group][column]EN. We all thought of it every time we received a gift, but nobody had created it yet. Conceptual, intriguing, fun; here's a gift wrapping paper that is a gift in itself.

Promotional gift for the summer. McDonald’s & Coca-Cola

"Mola" means COOL in Spanish. Therefore, instead of giving another glass tumbler, we prefer proposing a pair of flip flops. [column-group][column]Created at TBWA Creative Executive Direction: A.